So, what's a parent to do now that a new study shows students who pay their own way through college perform better than students whose parents foot the bill? As kitchen tables across the country debate the matter, Schwartz Fellow Annie Murphy Paul writes on TIME.com that they're missing the larger issue. Paul points to several other studies that raise questions about whether today's colleges are providing enough rigor to prepare their graduates for the competitive global marketplace. Sure, effort makes for more learning, but Paul notes that the way some colleges spend money (in some cases, for every dollar spent on a student, they spend 12 on their athletes), it makes sense that a student's priorities might get out of whack, resulting in college becoming what one what author calls "a party pathway." No wonder the MOOC trend (free, online classes from elite schools) is taking off.